GenAI Navigator
Free tool on the SMEs Go Digital platform that recommends pre-approved GenAI solutions (e.g. customer engagement chatbots, marketing content) based on the SME's business challenge.
- Support
- Free tool. Recommended GenAI solutions can be bought with PSG support (up to 50%).
- Maximum funding
- No fixed cap published
- How to apply
- smesgodigital.gov.sg/web/genai-navigator
- Apply before starting?
- No
Recent changes
GenAI Navigator launched 2025 with the GenAI Playbook. GenAI solutions for marketing/sales and customer engagement moved onto PSG.
Who is eligible
- Open to all SMEs
Quick eligibility check
- 1. Is your business an SME in Singapore?
- 2. Do you want to use GenAI for customer engagement or marketing?
- 3. Are you willing to buy a pre-approved GenAI solution?
- 4. Have you not yet paid for the solution (so PSG can still apply)?
0 of 4 answered.
What it covers
- Not a funding scheme; links to PSG-supported GenAI solutions
How to apply
- Open GenAI Navigator
- Select your business challenge (Customer Engagement, Marketing, etc.)
- Compare recommended GenAI solutions
- Apply for PSG before buying
Documents you need
- None (free tool); PSG documents apply when buying
Frequently asked questions
What is the GenAI Navigator?
Free tool on the SMEs Go Digital platform that recommends pre-approved GenAI solutions (e.g. customer engagement chatbots, marketing content) based on the SME's business challenge.
How much funding does GenAI Navigator give?
Free tool. Recommended GenAI solutions can be bought with PSG support (up to 50%).
Who is eligible for GenAI Navigator?
Open to all SMEs
How do I apply for GenAI Navigator?
Apply through smesgodigital.gov.sg/web/genai-navigator.
What documents do I need for GenAI Navigator?
None (free tool); PSG documents apply when buying.
Sources
- Official page: https://smesgodigital.gov.sg/web/genai-navigator
- https://www.imda.gov.sg/how-we-can-help/smes-go-digital/genai-navigator-imda
- https://www.mddi.gov.sg/newsroom/speech-by-sms-tan-kiat-how-at-the-committee-of-supply-debate-2025/
Information last verified on 23 Oct 2026. Grant rules change often. Always confirm with IMDA before you apply.